Reinvention Websites: Tools, Documents, and Services
By Patricia B. Wood
National Partnership for Reinventing Government
April 14, 1999
It's a pleasure to be here. I come not only to share information with you, but also to find out what you and your depository library customers would like to see from government websites. In fact, I would like for us to explore ways we can continue this discussion after this session ends.
I value your mission of providing free public access to federal documents and your effort to use the rapidly evolving web technologies that are expanding the definition of "publish" and "publication."
Free people need free access to what government says and does. The Web is helping government provide not only information and services, but it is also helping us reinvent government.
"Information technology," Vice President Gore said, "was and is the great enabler for reinvention. It allows us to rethink, in fundamental ways, how people work and how we serve our customers."
This morning I will talk briefly about
I think we all know that 30 or 35 years ago, people in this country mostly trusted government to do the right thing most of the time. Polls in the early 60s showed more than 70 percent of the people believed that way.
Much of that trust eroded as the years passed. Our government got so full of rules, so full of procedures, that it was hard for one person, or one small group of people to make any difference at all. Red tape didn't just strangle the American people, it hindered those of us on the inside just as much.
By the early 90s, only about 20 percent of the American people believed that they could trust their government to do the right thing, according to a PEW Foundation study completed late in 1997. It revealed a slight upward trend in recent years in the number of Americans who trust their government. Thirty-nine percent of the public basically trusts the federal government to do the right thing, an 18-point gain since an all-time low of 21 percent in 1994. The figures have dipped just slightly since those figures were released in early 1998, but the general trend is very encouraging. We believe reinvention had something to do with this trend.
In March of 1993, President Clinton asked the Vice President to lead what was then called the National Performance Review, or NPR. We changed our name last year to the National Partnership for Reinventing Government, but kept the acronym NPR. Sometimes we call ourselves the OTHER NPR when people confuse us with National Public Radio.
Vice President Gore believed federal employees were good people trapped in a bad system. He went to them first. He asked federal workers how things could be better and they told him. Then he asked them to fix things-to reinvent. And that's what many federal workers, with their partners in state and local government and the private sector, have been doing for the last 6 years.
Our vision today is America @ OurBest and our mission is to create a government that works better, costs less, and delivers results the American people care about.
Reinventing Government is the longest-running and most successful government reform effort in U.S. history. Here are the major accomplishments:
In this tax season, in rural communities of Kansas and Missouri, where few if any federal government offices exist, the Internal Revenue Service is using a bus to deliver hassle-free services to taxpayers. The bus has made its rounds every other week since mid January. IRS also created a partnership with both states so that state income tax services are included.
Our shared success in reinventing government at every level matters very, very much. We must press on to the ultimate goal for reinvention -- to restore the trust of the American people in their government at every level.
A major culture change is underway in government, even though we still have a long way to go. Our aim is nothing less than to do things today that will change government forever.
Let's look now at some of our reinvention websites.
If we substitute "website" for "government" in NPR's mission, we've got a basic premise for government websites:
Create a website that works better, costs less, and delivers results the American people care about.
Today, government agencies, like businesses, realize that a website is a strategic resource. It can save an agency money by reducing calls and postage, replacing hardcopy printing, and in conducting the agency's business.
This is certainly true for NPR. For example, NPR's site is for reinventors and their partners, but we reach students, researchers, and the general public. We post all official reinvention documents, long or short, and much reinvention news, including agency activities. NPR is a task force, not a government agency. We are frugal. Our 40 or 50 staff members represent federal agencies, usually on loan for 3 months, 6 months, a year. We have not published a hardcopy annual report since 1997. We update our website frequently so that it's almost a "daily report" of what's happening.
We overhauled our site last summer, asking a focus group of federal workers what they wanted and needed. They wanted news on the homepage. They wanted as many topics on the homepage as possible and wanted to see as many topics as possible without having to scroll. They told us to reduce the size of our logo and other graphics. They said they didn't want to hunt for information. We went from a menu of 10 topics on our previous homepage to 41 in the new design.
NPR-sponsored websites have been a major reinvention tool since 1993 and some have been spun off. As examples:
Many federal websites are virtual storefronts of government services. It's where customers interact with government. As more and more American households go online, more and more government sites don't just sit there--they do something. They deliver services.
Delivering services electronically and using IT to improve government productivity is the vision of the Vice President's 1997 report, "Access America: Reengineering Through Information Technology."
This vision includes working across agency lines to identify customers and collect information, forms, and services suitable for customer groups on one-stop sites. Many agencies together can achieve what no one agency can achieve alone.
The Access America initiative also includes a Center of Excellence in Information Technology site http://centerofexcellence.gov that is being developed.
Electronic Stories about Electronic Government
Last summer when we were redesigning the NPR site, I was also working with a wonderful interagency team sponsored by the Government Information Technology Services Board-GITSB to develop a new site focused on IT, Access America Online Magazine. Co-sponsors are NPR, the CIO Council, and the Federal Communicators Network.
The magazine is the brainchild of Greg Woods and Jim Flyzik. Greg is Chair of the GITS Board and a former Deputy Director of NPR. He is now the director of the first performance-based organization in government, the Office of Financial Assistance at the Department of Education. Jim is Vice Chair of the GITS Board and Deputy Assistant Secretary for Information Systems and Chief Information Officer at Treasury.
GITS Board members champion the 18 recommendations in Vice President's Access America report. Until last summer, champions wrote periodic online reports on the status of each recommendation, such as using IT to improve the government's access to services and to establish the Intergovernmental Wireless Public Safety Network. The reports were fairly standard government reports, that-how shall I say it? -made less than compelling reading. That is, if anybody even knew about the reports.
Greg and Jim thought the American people needed to know about these electronic services--not from reports, but from easy-to-read, illustrated stories on the Web.
I am thrilled to be editor of Access America Online Magazine. Our interagency team opened it as a prototype last October and the Vice President announced it by press release on March 9. We've organized the magazine site around the 18 topics in the Access America report. We publish a new issue every Monday and we have more than 100 stories about electronic government at the federal, state, and local level. These stories tell Americans how they can go online to:
For example, one story describes the National Library of Medicine's partnership with 39 public library organizations with more than 200 locations in nine states (Alabama, Georgia, Maryland, New York, Pennsylvania, South Carolina, Tennessee, Texas and Virginia) and the District of Columbia. These libraries are taking part in a pilot project to let people learn how to get health information on the Internet. The project features an easy-to-understand website called MEDLINEplus.
I invite you to support reinventing government and to help the public know about reinvention and the services that agencies are making available online.
I can give you examples right now. Last week, the hassle-free community team in Dallas-Fort Worth talked with Housing and Urban Development about expanding their new kiosks to libraries in that area. HUD's new electronic kiosks -- located in Federal buildings, shopping malls, libraries, transportation centers, city halls, grocery stores and other public places around the country -- allow citizens access to basic HUD information, 24 hours a day, 7 days a week, much the way they would use an ATM at the bank.
Dallas-Fort Worth is also ready to ask their local libraries to let their customers know about an adoption website. I understand they also have adoption kiosks they would like to have in libraries. The hassle-free coordinator told me they would love to get the support of the Depository Library Association-or all library organizations. I can put you in touch with these reinventors.
We also need reinvention partners who can host satellite downlink sites or can access a cybercast. Last January, Vice President Al Gore moderated a televised satellite summit with national business, labor, education, government and local community leaders on "21st Century Skills for 21st Century Jobs." We had some libraries participating and we would like to get more involved in future broadcasts and community meetings on this and other topics.
For example, the 8th Annual Family Re-Union Satellite Conference moderated by Vice President and Mrs. Gore will be June 21 and 22. This annual event features discussions around the country on issues affecting families and communities. Conference planners invite sponsors for downlink sites. For more information, visit http://www.familyreunion.org.
Also, the Department of Labor invites libraries to play a role in its "Career Kit" and "virtual one stops" with career counseling, job referral and placement through the web. I can get you a contact, or you can start with the DOL site at http://www.dol.gov.
Likewise, I need story ideas or stories about using information technology to reinvent government at any level. And, if you have websites, I urge you to link to Access America Online Magazine.
I invite your comments, suggestions, questions, and involvement today and in the future.
Thank you for having me here today.
Send your reinvention and information technology stories to Pat Wood at email@example.com or call (202) 694-0063.