Company Name:
Location: 110 Wild Basin Road, Suite 100
Phone: (512) 306-5100 Fax: (51) 306-5199

Overview: delivers real-time personalization to both consumers and merchants and puts control of personal information where it belongs - in the hands of the consumer. Consumers gain a richer, more productive online shopping experience and merchants satisfied, loyal customers.

History: was founded in October 1998. The company is privately owned with venture backing, led by a seasoned management team, and guided by top executives in finance and retail.

Board of Directors:

  • Jimmy Treybig, chairman of the board, founder and former CEO of Tandem Computers
  • Bobby Martin, former president of Wal-Mart International and CIO of Wal-Mart
  • Jeff DeCoux, president and CEO
  • Clint Bybee, managing director of Arch Venture Partners
  • Chris O'Neill, general partner, Vortex Partners

Advisory board:

  • Kent Anderson, president of
  • Dick Beckendorf, investor, former senior vice president, Ameritech
  • Lou Hughes, executive vice president, president of international operations, General Motors
  • Tom Kippola, the Chasm Group
  • Bob Langer, director, online initiatives, the Americas, Dell Computer
  • Allan Loren, executive vice president and CIO, American Express
  • Don Oliverio, investor, former vice president and general manager, sales, Hitachi Data Systems and vice president and general manager, Teradata
  • Dr. Jack Sansolo, executive vice president, Eddie Bauer
  • Bill Seltzer, CIO, Office Depot
  • Gerald Storch, president, credit and new businesses, Dayton Hudson

Management Team:

  • Jeff DeCoux, president and CEO
  • James C. "Jamie" Allen, vice president, development and operations
  • Bob Flynn, vice president, business development
  • Jim Murphy, vice president, sales
  • Richard Primeaux, vice president, marketing
  • Jason Rodgers, vice president, global customer acceptance
  • Bob Smith, vice president, finance Confidential